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GROWTH ACCELERATION SERVICES 
 

Integrated Sports Marketing 

A cohesive approach that blends sponsorship, advertising, PR, digital content and activations - so every touchpoint tells the same story. We help you leverage the emotion of sport to build connection, drive engagement, and create measurable commercial impact. 

 

Integrated Sports Marketing

One Story, Across Every Touchpoint 

Integrated sports marketing brings everything together - digital, social, TV, in-venue, PR, sponsorship and activations, so fans and customers experience one consistent brand message wherever they engage. When the campaign is connected, each channel amplifies the next: awareness drives engagement, engagement drives action, and activations turn attention into loyalty. We build the strategy, align the moving parts, and keep execution consistent - so your sponsorship becomes a true growth engine, not just a logo on a wall. 

Sports Marketing Services We Offer 

Here are just some of the common sports marketing services we provide our clients. Built to activate sponsorship and drive stronger engagement and loyalty. 

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Integrated Sports Marketing Strategy  

A cohesive plan that connects sponsorship, content, advertising and activations. 

 

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Sponsorship Partner Planning 

Identify and align with the right partners, placements and channel roles so sponsorship works harder. 

 

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Sponsorship & Partnership Negotiation

Partner planning and negotiation that improves value, reach and activation outcomes.

 

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Sports & Sponsorship Activation 

Turn partnerships into campaigns that drive engagement before, during and after game day. 

 

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Sports Campaign Creative, Content + Activations

Channel-specific content and activations that keep the message consistent and drive cut-through. 

 

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The Growth Loop

A consistent client success method to keep priorities and optimisation on track. 

 

Why Partner with Smash Brand Group

From saving on management fees, to unlocking better media value and results, to only paying for the specialist services you need and not the ones you don’t  - Team Smash has you covered. 

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Fee-Free Media Planning & Buying

Unlock better rates, smarter placements, and more value from every media dollar.
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Proven Partnerships, Real Results

See how we’ve helped our amazing clients smash their goals - across industries, budgets, and challenges.
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Always-On Growth Loop: The Smash Way

Discover our unique client success program - keeping our partnership and your results in growth mode.
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Trusted Media Relationships Nationwide

So your campaign gets the right placements and media value for your budget - every time.

“They’ve become a seamless extension of our team

—maximising impact and efficiency for our championships.” 

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Josh Gay - Marketing Manager -  Motorcycling Australia

See More From Our Clients

Let's Chat!

Want your sponsorship to drive real impact? — We make it work harder. 

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