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About Team Smash

 
 
As an independent, fully accredited advertising agency, Smash Brand Group has partnered
with Australian small businesses since 2003 to plan, buy and optimise mass media with clarity,
care and accountability - so every dollar works harder. 
office 4-1

How We Work  

We bring a rare mix of client-side, tier-one agency, and publisher experience - so we know what works (and what doesn’t) from every angle.
 
  • Fiercly Independent and fully accredited: MFA-aligned and accredited with all major media partners, delivering high-performing strategy, strong negotiation, and transparent delivery - without the layers, delays, or overheads of big agencies.
  • Direct access to leaders: Your account is closely supported by the leadership team, giving you direct access and hands-on expertise at every stage.
  • The Growth Loop: Growth isn’t a one-off - it’s a continuous loop. Our unique Growth Loop client success programme sets us apart, combining always-on learning, optimisation, and practical action so your results keep getting better, quarter after quarter.
  • Straight talk, no fluff: We keep things simple - clear communication, full transparency, and no agency theatre or jargon.
  • True partnership: We act as an extension of your marketing team, fully accountable to outcomes, not activity.
  • Value-obsessed: We’re humble, relentless about your growth, and measure our success by the impact we have on your business.
OUR LEADERSHIP

Meet The Team

 

 

Paul

Paul Linkenbagh

Founder & CEO

5 years in radio before founding our agency in 2003 with a clear purpose: go beyond transactions and become a true extension of every client’s marketing team.

Paul's extensive experience in cross media strategy and deep media partner relationships, deliver smarter buying for our clients.

Kim

Kim Robertson

General Manager

20+ years in client-side roles, Kim knows what great agency service looks like when growing brands with proven B2C, B2B, and B2B2C strategies.

Kim leads and supports our team to deliver practical solutions and real outcomes, always aiming to smash client expectations.

Tom

Tom Hamilton

Head of Client Services & Media

15+ years across global and independent agencies - supporting smaller brands through to CommBank, ALDI, H&M, and Accor.

Tom translates big-brand thinking into simple, effective media solutions for every client and every budget, always focused on practical outcomes and growth.

Rach

Rachel Malang

Head of Client Experience & Systems Optimisation

10+ years improving client facing systems and workflows - helping our team deliver a consistent, high-quality client experience. 

Rachel leads cross-functional teams to deliver innovative solutions, driving continuous improvement and operational excellence with a focus on quality and client impact.

Jamie

Jamie Santos

Head of Marketing 

With 20+ years across Australia, the US and Asia-Pacific, Jamie brings a rare mix of marketing strategy, creativity and follow-through.

Jamie leads our client brand experience, always aiming to smash expectations. Jamie brings deep experience in brand building, PR, communications and partnership-led growth.

Extended Team
 
Client Success + Specialist Network

Our senior account leaders are backed by our small-but-mighty client success team. When you need extra specialist support, we tap into our trusted network - engaging, briefing, and owning the outcome end to end.

With Team Smash, you never pay extra fees for in-house experts you don’t use.

“Smash Brand Group goes beyond transactions

- they’re a true partner, invested in our success

and delivering results that matter.”

Swift

Michael Volonakis - Director of Business Development - Swift Transport 

Let’s Chat!

Curious how our experience and unique model can deliver better growth for your business?
Reach out and we’ll show you what’s possible - no pressure, just straight answers.
 
Get In Touch